The Art of Managing Your Career

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The Course Modules: The Art of Managing Your Career, developed for teachers at the college and university level and for use by professional associations, are designed for artists from all disciplines. The Course Modules, which includes 16 modules and numerous handouts, will give working artists the confidence and knowledge to successfully manage their career or business in the cultural sector.

Based on adult education principles, the modules are highly participative and provide opportunities to practice and use skills and competencies essential to career self-management.

Module 1. Do I have what it takes – I?

  • Handout 1 – "Take A Page" Exercise
  • Handout 2 – Autographs
  • Handout 3 – Values Statements
  • Handout 4 – AMYC Chart of Competencies
  • Handout 5 – Essential Skills: What Are They?
  • Handout 6 – Storytelling Your Skills – Exercise
  • Handout 7 – Daily Reflections
  • Handout 8 – Talents & Skills Exercises
  • Making a Business Plan – David Parrish

Module 2. Do I have what it takes – II?

  • Handout 1 – Smart Goals
  • Handout 2 – A Checklist for Artists and Other Creative People
  • Handout 3 – SWOT Analysis Process
  • Handout 4 – Self-Reflection: Self Knowledge
  • Handout 5 – Developing a Vision Statement – Exercise
  • Handout 6 – Daily Reflections
  • Handout 7 – Alternate Environmental Scan Model: STEEP - Exercise
  • Handout 8 – Your Personal Mission Statement & Worksheet

Module 3. Sharing what you know

  • Handout 1 – Effective Feedback
  • Handout 2 – Critique vs Criticism
  • Handout 3 – Learning From Criticism
  • Handout 4 – Business plan checklist
  • Handout 5 – Show & Tell
  • Handout 6 – Daily Reflections
  • Handout 7 – Rιsumιs are Marketing Tools
  • Handout 8 – Group Dynamics

Module 4. Presenting… yourself!

  • Handout 1 – Verbal Business Card
  • Handout 2 – Daily Reflections
  • Handout 3 – What You Need to Know Before You Develop Your Website…
  • Handout 4 – Make Small Talk Work for You
  • Handout 5 – Artist Statement
  • Handout 6 – Your Life and Work Portfolio

Module 5. Promotion & publicity

  • Handout 1 – Precision Marketing
  • Handout 2 – Daily Reflections

Module 6. Networking: Face-to-face & online

  • Handout 1 – Information Meetings
  • Handout 2 – Tracking Your Money – Exercise
  • Handout 3 – Daily Reflections
  • Handout 4 – Focus Teams: Finding the Fit
  • Handout 5 – Focused Conversation Method Form
  • Handout 6 – Leading a Focused Conversation
  • Handout 7 – Study Circles – Group Roles Self-Analysis Checklist

Module 7. Research

  • Handout 1 – Problem-Solving Worksheet
  • Handout 2 – Reflective Questions on Risk
  • Handout 3 – Daily Reflections
  • Handout 4 – Structuring Your Enterprise
  • Handout 5 – Self-Employment as a Primary Source of Revenue

Module 8. Action planning

  • Handout 1 – Vision poster
  • Handout 2 – Action Planning
  • Handout 3 - Daily Reflections
  • Handout 4 – Prioritize Tasks

Module 9. Marketing planning

  • Handout 1 – Reaching & Servicing Your Market
  • Handout 2 – Defining the Market
  • Handout 3 – Marketing Action Plan
  • Handout 4 – Daily Reflections
  • Handout 5 – The Proposal-Writing Approach

Module 10. Financial planning

  • Handout 1 – The Financial Picture
  • Handout 2 – Daily Reflections
  • Handout 3 – Tips for Setting Prices

Module 11. Financial management

  • Handout 1 – Cash Flow Case Study
  • Handout 2 – Daily Reflections

Module 12. Bookkeeping

  • Handout 1 – Daily Reflections

Module 13. Negotiating

  • Handout 1 – The Art of Win-Win Negotiating
  • Handout 2 – Daily Reflections
  • Handout 3 – The Negotiation Process
  • Handout 4 – Contracts

Module 14. Legal issues

  • Handout 1 – Action Planning – Worksheet
  • Handout 2 – Daily Reflections

Module 15. Putting it together

  • Handout 1 – Gifts of Appreciation
  • Handout 2 – Daily Reflections

Module 16. Keeping the momentum going

  • Handout 1 – Self-Evaluation
  • Handout 2 – Workshop Evaluation